Cold email for 7-figure+ B2B companies

Your cold email sucks.

Hire our experts 
 to build a system that overbooks your sales team.

We scrape the internet to find customers that don't appear in traditional databases and send cold emails that break records for deliverability and revenue.

Book a free strategy call

Discover how we have scaled companies like yours with cold email

±1.2 million
emails sent/month
1000+
opportunities generated/month
800,000 USD
pipeline booked/month

Does this sound
like your last cold email campaign?

Book a free strategy call

Find out how we have scaled companies like yours with cold email

Clueless agencies that sell laundry lists of marketing services  and optimize for volume — not quality.

Generic leads from $100/mo databases that receive hundreds of emails every week.

Lazy personalization tactics that generate spam reports — like blindly pasting ‘LinkedIn company name’.

Does this sound
like your last cold email campaign?

Generic leads from predatory databases like Apollo that receive hundreds of emails every week.

Lazy personalization tactics that generate spam reports — like blindly pasting ‘LinkedIn company name’.

Clueless agencies that sell laundry lists of marketing services  and optimize for volume — not quality.

Book a free strategy call

Find out how we have scaled companies like yours with cold email

hire the cold.email agency

We tested countless tools and strategies to build the ultimate cold.email system for B2B brands

Not a SaaS - We are an Agency

Onboarding

Meet our team and set your campaign business goals

We design cold email campaigns for B2B brands that are ready to scale beyond $100k+ MRR. We measure success with sales calls and revenue: not bullshit marketing KPIs.

Consultation and business goals

ICP Ideal Customer Profiles

Email and domain setup you own everything

Email infrastructure

Send tens of thousands of emails — with zero risk

Your campaign can send emails straight to the ‘primary’ tab at scale via a customized network of secondary domains. We manage your deliverability scores and your primary domain will never be exposed.

Secondary domain setup

Automated email warmups

Deliverability management

Custom lead lists

90% of your ideal customers won’t appear in traditional databases — but we can find them

We focus on finding customers that have buying signals. A recent news article, a change in team, or maybe something else. Using 100's of database, we find the right titles, but more importantly, people who have a need and reason to buy now.

Custom leads with purchase intent

Hundreds of data sources

Google Maps data enriched with OpenAI

Hyper-personalized emails

Send cold emails that feel handwritten and fill your sales team’s calendars

Our email's look unique to every prospect. By the time the reader is done, they feel like you researched them for hours and wrote that email for them and them alone. We do this by utilizing custom AI Assistants, managed and developed by our team, specifically desgined for your companys message.

Handwritten cold email templates

Personalized with AI

Language normalization

Campaign management

Focus on your business while we optimize your customer acquisition

We continually reduce your acquisition costs and improve your ideal customer model to increase their lifetime value. We will typically double your results in 30 days, triple them in 60 and achieve 4x within 90 days.

Reviews

“John’s cold email process is like nothing I’ve seen.
We got 85 leads in a single week and he surpassed all expectations. You should hire him.”

B2B SaaS  ·  Consulting  ·  Recruitment  ·  Insurance  ·  Financial   ·  Healthcare  ·  Real Estate  ·  Ad Agencies  Marketing Agencies  ·  SEO Agency  ·  Martech  ·  Consulting  ·  Healthcare  ·  E-Commerce ·  Manufacturing  

John and the whole cold.email team were incredible. They doubled our interested leads in the first 30 days. We will be ending this contract to open a new one and expand. Booking meetings in the SEO industry is historically difficult, but they made it happen!

Jeremy Tang
CEO @Area Ten

I met with at least 4 different companies and ended up picking the most expensive option--cold.email

We are getting deals signed every day from the cold email leads...and I don't think we have seen the full potential of the campaign yet.

Tyler Brown
CEO @ ZAF Legal
Ad Agency

I hired John to ensure our setup was optimized to scale for more leads and sales reps. He delivered far above my expectations.

Justin Silverman
Founder, Merchynt
Top 10 Agency in USA

Our agency had a deliverability emergency: our new campaign landed in spam. John migrated our infrastructure to pre-warmed mailboxes with automations. We could immediately send 20,000 emails per day.

Madeline Dennison
Senior Leader, L2TMedia

We were doing over 100+ opportunities a month and then John ‘Tanner’ told us, we were only reaching out to 1% of our total market.

Hector Mestre
Sales Director, Ok Capsule
$10M+ in Revenue

John and team are super-knowledgable on Clay. We handed over our ICP and they built workflows that combined AI messaging with Instantly to reach people with cold email that we would never have accessed.

Diana Tsai
CEO, Upwage
Forbes 30 under 30s

John and his team are absolute sales killers. They’re not the cheapest — but they are definitely the best. I was amazed by their breadth of knowledge.

Zander Ford
Founder, Conscious Founders
Raised over $800M

John rebuilt our systems from scratch including list building. Despite having ZoomInfo, we weren't able to filter for the buying signal we need. John Tanner built a list from scratch, generating 15 opportunities in the first day

Jeff Chookazian
VP of Sales @Cases by Source
$20M+ ARR Manufacturer

We engaged John as a sales rep. He identified and closed $1mm+ worth of deals from brands like Shell, Nordstrom, and BelBrands. He also rebuilt our CRM to be more effective and increased the revenue from every other sales rep.

Robert Gilbert
Sr. Director of Sales @ supplier.io
Certifications

We are the only agency that’s partnered with Instantly, Clay and HubSpot on planet earth

John Tanner Worthington
Founder, cold.email
About

Hey, I’m John Tanner Worthington.

I made 100,000 + cold calls as an SDR at memoryBlue — America’s top firm for outsourced SDR's.

I realized that the SDR role is dying.

Most SDRs are fresh graduates who want to get into sales and cannot be bothered to develop their upper funnel skills.

Instead, they book 1-2 meetings a week with Apollo or Zoominfo contacts that rarely close.

I worked 100-hour weeks to learn and test most major cold sales tools on the market.

Instantly.Ai, Clay, Hubspot, and OpenAI to name a few.

Clients would call me at 9pm the day after a launch — delighted to have nine interested leads, three calls and a verbal commitment.

Word got around about my results and these clients started to recommend me to their friends and colleagues.

I wrote my SOPs, built systems and started to hire and train sales executives with my methods.

Suddenly, I was the owner of one of America’s top cold email agencies.

I am obsessed with winning for our clients. And I would love to help you scale your business.

FAQs

Get answers to questions our customers ask us the most

What is your billing model like?

We work on a monthly retainer with our clients.

Do I need to commit for a minimum time?

We bill monthly, but offer no requirements to lock in for any certain time period, or require any cancellation notices. You may cancel at any time, no questions asked. We do give realistic expectations to see 3 months before really optimizing their campaigns, and 14-21 days will pass before first emails go out, due to the need to warmup emails. If you plan to do this for 1 month and then cancel, I would recommend not doing it at all. However if you change your mind after 1 month, you may cancel, no problem.

What guarantees do you offer?

We dont offer any guarantees around meetings booked or deals closed. There are a lot of things we cannot control, such as product-market-fit as well as you/your teams ability to close meetings and followup in a timely manner. Due to this we try to avoid any fortune telling or guessing on what results you will get. However… A lot of our clients are seeing upwards of 100+ interested leads, every single month. Since we are custom building all lists from scratch, using AI Agents to personalize leads at scale, as well as using a lot of custom software, you are going to do everything to give you best possible chance of success.

At the very least, we want clients to be able to say “cold.email did everything possible for my business, and maybe cold email just isn’t the channel that will be the best for me.”

What types of businesses see the best results?

We have found that B2C is typically not a good fit for cold email due to many reasons. Personal emails are harder to find, spam filters are a lot harder to get past, and deal sizes are typically less than a few hundred dollars, requiring you to see incredibly high conversion for there to be a positive ROI. Due to this, we only do B2B and no B2C projects. We have worked with 50 million ARR business, as well as VC and PE Backed startups with millions in funding, but no customers.

We also work with smaller businesses doing just 1 million in ARR. However, if you are doing less than 1 million in ARR, cold.email is probably not a good fit for you. The reason for this is that we book 100+ meetings per month for our clients so they need to have established systems in place to close, capture, and fulfill that demand without leakage.

Will I have access to your team?

You will have full access to the cold.email team at all times. We will setup a slack channel where you can speak to our GTM engineers, list builders, copywriters, integration specialists as well as myself (John Tanner Worthington) if you need anything at all.

Can I just do this myself?

You definitely can! I would recommend checking out our youtube channel if you would like to save money and this yourself to learn some best practices straight from our founder. While cold email has a learning curve and it may take a few months to see results if you are new, you can take this route to save money!

Do you do any linked outreach??

We do not do outreach directly over linkedin for a few reasons. Linkedin has invested millions of dollars into anti-scraping and detection technologies, making it very difficult to do outreach at scale without getting banned. The only way to create accounts at scale is by using black market purchased ID cards, as each new account requires a government ID. If you get caught you will be banned. However… we can scrape linkedin for the leads you want to reach out to, enrich their emails, and then reach those same people over cold email to get comparable results.

How long before we start sending emails??

We want to setup domains and mailboxes immediately so we can start sending within 2-3 weeks after warmup. If you have a need to start sending immediately please let us know in your meeting booking form, as we do have pre-warmed domains we can use if urgency is top priority.

Do I own my own domains/mailboxes and tools that cold.email sets up?

Yes! We have our clients own their own domains, mailboxes and cold email sending tools so that its easy for you to leave at any time. We have seen time and time again, that clients worked with other agencies in the past and it was very difficult to leave, when they werent happy with the results they were getting. The agency they had, used their infrastructure as leverage to force them to stay. We think this is very dishonest, and clients should stay because they are getting good results, not because they have no other option. Because of this, we handle all the setup but register them to your company, so leaving can be done in a few button clicks.

This is also great because you can login at any time, and see exactly what is happening. We dont white-label or hide anything from our clients, so you can see the exact leads that are in sequence, the email messaging, the analytics, everything!!!

How can I trust you???

We are one of the top cold email agencies in the world, #1 on upwork with hundreds of thousands of dollars billed, official partners with tools like Hubspot, Clay and Instantly, as well as the only cold email agency on Trustpilot with perfect 5 star reviews!

What do you handle?

We handle everything until a lead puts their hand up and says “I’m interested!”

This includes…

  1. Setup of domains and mailboxes as well as all DNS settings.

  2. Setup of cold email sending tools.

  3. Building lists of leads from scratch.

  4. Using AI Agents to personalize email messaging at scale.

  5. Managing and optimizing campaigns.

  6. Integrating with your CRM so leads are ready to be followed up and organized (Hubspot only, if you need a CRM, we can help set that up for you)

Can you integrate with my CRM?

We are official partners with Hubspot and will help integrate with that CRM. There are hundreds of CRM’s and we dont integrate with all of them, but Hubspot is by far the most popular and easiest to use, so we help build out Hubspot accounts as well as integrate. This way, whenever a lead expresses interest over cold email, we will add it to Hubspot, create a contact, enrich the mobile phone number as well as linkedin profile of the prospect, and create a task for the client to follow up. This keeps everything incredibly easy for you  or your sales team to handle followups.

How is this different from a tool like Apollo.io or Instantly??

Well Apollo and Instantly are great SaaS Products and we are official partners with both. However they are just that, a SaaS product. You still need to do everything yourself such as setup. We also don’t rely on any one tool to deliver for our clients. We will create custom web scrapers, and use over 10 tools in our process for list building, copywriting, and management to ensure that you have an exhaustive cold email lead generation pathway.

  • We send emails with instantly,

  • list build with python, search engine API’s, email verification tools, clay.com, ai agents, perplexity

  • organize everything with Hubspot

  • Using AI Agents to personalize email messaging at scale.

  • build automations with N8N and clay.


We offer a no nonsense approach, all for the same cost as an SDR.

Book a call

Find out how we have scaled companies like yours with cold.email

We cannot wait to show you the tools and strategies that our team can use to find your ideal customers.